New Year, New Goals

It’s now the end of January and you should have had time to reflect on your achievements from the past year.  If you’re still reflecting, now is the time to stop.  The top producers forget about the past and are always moving forward toward the future.  They are not content with past success or past earnings, they simply know that the revenue must keep coming in for them to earn commissions and eventually get promoted.

My new year’s advice is:  (more…)

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LinkedIn is the New Cold Call

Well…its not really, but let me tell you that it’s a nice way to compliment your current outbound efforts.  See, I believe that the cold call will never die.  However, I’m also a believer that you can take a cold call and effectively downsize the number of calls it takes to get to the decision maker.  LinkedIn is one of those techniques that you can use to complete this action.

To do so, you must first have an active account that is COMPLETED.  By completed I mean that you need to have a profile pic, past work experiences, list of organizations that you’re involved in, and give an overall picture of who you are.  If you can, get recommendations from past clients that you’ve helped.  You can complete a profile in only a couple of minutes, so there really aren’t any excuses on why you shouldn’t do this.

So, how exactly can LinkedIn shorten the process and help you sell?  Keep reading. (more…)

How Good Could You Really Be?

Have you ever looked up at the end of the year, see your numbers and thought you could have done better?  Even if you have had an outstanding year, if that July slump didn’t happen, or if that one big deal would have closed you would have sold and earned more.

The truth is that it’s not that one sale or that one slump caused you not to maximize.  Most likely it was the culmination of several acts that led to your final results.

You most likely hit a period of the year where you changed your behavior for the worse.

Sometimes success is our greatest enemy.  When things are going well we tend to think that our fortunes won’t change.  This causes us to become complacent with our actions, attitude, and strategy.  When this happens, we make ourselves susceptible for a slump, or off sales year.  While this happens to the best of us, there are certainly ways to minimize the risks.

Keep Your Focus:  When things are going well, we should not only keep doing them, but should maximize our efforts.  Ever hear the saying that the best time to make a sale is after a sale?  If you’re on a hot streak do everything possible to keep it going.  Do not change your behavior. (more…)

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